If you’re considering starting an eCommerce business, there are a few things to keep in mind. Here are a few common mistakes made by new sellers like you.
Focusing too much on the product
If you’re planning to sell a physical product, you want to make sure that you have a supply on hand before you actually start selling that product. It can be tempting to try and sell products that you don’t have in stock right away, but this can lead to dissatisfied customers as well as lost sales. You want to have an adequate supply of products for sale before you start advertising them on your website, so that you can maintain a high level of customer satisfaction and avoid disappointing your customers by being unable to deliver your products in a timely manner.
Not having a professional website
Your website is essentially an extension of your brand, and you want it to be as professional as possible. Poorly designed websites can be a major turnoff for customers and potential customers alike, so you need to make sure that yours is well-designed and well-organized if you want to make a good first impression with your customers. Include high-quality pictures, informative product descriptions, and a user-friendly layout to make your website as appealing as possible to your potential customers.
Not setting up proper shipping rates
When you start selling products online, it’s important to set reasonable shipping rates so that you can keep your customers happy. If you charge too high of a rate for your shipping services, your customers may be discouraged from purchasing products from your site and may shop elsewhere instead. On the other hand, if you offer free shipping, you may end up losing money on shipping costs in the long run. In general, it’s best to strike a balance between reasonable shipping rates and charging enough for your services to cover all your costs. By following these tips, you should be able to avoid making some of the most common mistakes made by new eCommerce sellers.
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